Discovery Channel's Shark Week Is A Cash Cow!

[Wall Street Forum]

Shark Week begins July 28, 2019



For the past 30 years, The Discovery Channel has been airing a full week of shark-themed programming to entice fans of the often misunderstood kings of the sea.


What the average viewer might not know or even care about is the revenue that shark week brings in for the company(DISCA, DISCK)

The Discovery Channel has earned a combined $36 million dollars in the past two years(2017 & 2018).

2019 is expected to eclipse both 2017 and 2018 combined

Discovery networks are still on the "old school" model of revenue generation so they rely on ads as opposed to a subscription-based model like Netflix or Hulu. It's safe to say that shark week generates a healthy portion of the networks yearly revenue.

Discovery Networks is scheduled to report earnings on August 6, 2019.

[Stan1]

Love shark week, but they hype the heck out of it.
Also feel there is a movement towards sharks in a positive light and not so negative. People like Ocean Ramsey are really changing the perspective on sharks https://www.instagram.com/oceanramsey/

[Wall Street Forum]

We recently recommended DISCA stock in our newsletter. It should be interesting to see how it performs in the next couple of earnings reports.

[KDcain]

Shark week is off to a good start so far. I loved it last night. Always have been a nature freak.

[MickFoley1981]

I watched it. Always have been a fan of shark week. Anybody remember the Shaq thing they did a couple years ago?

[BlackBox]

I watched it. Always have been a fan of shark week. Anybody remember the Shaq thing they did a couple years ago?

I remember that. If I were shaq there's just certain stuff I wouldn't do like ride rollercoaster. Dudes like 9 feet tall. Either his head or legs are getting chopped off